Alba is a Global Marketing & Communications professional with +14 years of international experience. Her background includes leading creative copywriting in advertising agencies, serving as a language specialist within global localization teams, and driving brand and content strategy in marketing departments. Drawing on her multidisciplinary marketing experience, she has worked across Latin American and European markets, bringing a strong strategic mindset to every stage of the content lifecycle. She supports the management of content direction and ensures its alignment with business objectives.
