Backed by Vision 2030 and a fast-maturing financial ecosystem, Saudi fintech is scaling at unprecedented speed. From payments and lending to wealthtech and insurtech, innovation is reshaping how millions of Saudis and expatriates access financial services — and the Kingdom has become the epicenter of fintech investment in MENA.
Introducing the KSA Fintech Opportunity Report 2025
Developed by Tenity in collaboration with The Majlis, this report captures where Saudi Arabia’s fintech market is heading — and what it means for investors, incumbents, and foreign entrants. Drawing on exclusive insights from 30+ senior leaders across regulators, banks, and fintechs, it uncovers the opportunities, gaps, and strategies that will define the sector’s next growth phase.
In collaboration with The Majlis
What to expect
Fintech as a cornerstone of Vision 2030
Fintech is positioned as the digital backbone of Saudi Arabia’s diversification agenda, powering giga-projects like NEOM and Red Sea Global through modern payments, inclusive lending, and SME financing .
Hyper growth across verticals
Payments, lending, wealthtech, and insurtech are reshaping financial services in Saudi. From shifting consumer behaviors to untapped opportunities across remittances, SME financing, savings, and wealth management, it highlights where the next wave of growth will emerge.
Capital flows but gaps remain
Saudi Arabia attracted $860M in VC funding in H1 2025, 56% of all MENA capital. But while early-stage deals dominate, later-stage capital remains scarce — creating opportunities for international investors .
The talent deficit: a structural bottleneck
Fintechs face fierce competition for skilled professionals, especially for regulator-mandated senior roles like CTO, compliance, and cybersecurity. Without targeted strategies in attraction and training, growth will stall .
Strategic recommendations for growth
The report outlines tailored strategies for SMEs, incumbents, and new market entrants. From tackling tech debt to building local trust, it highlights the actions needed to unlock sustainable fintech growth.